Bitcoin Price Reclaims $60,000 As Strategy (MSTR) and Strive (ASST) Jump More Than 10%

Bitcoin hits $60,000 again, boosted by major treasury stocks Strategy (MSTR) and Strive (ASST) surging over 10%, signaling a strong market recovery.

What’s Driving Bitcoin Price Above $60,000?

You might have noticed that Bitcoin price has recently reclaimed a crucial psychological level, surpassing $60,000 on July 1, 2026. The cryptocurrency not only climbed back above this mark after weeks of turbulence but also saw significant surges among Bitcoin treasury stocks, particularly Strategy (MSTR) and Strive (ASST), both of which jumped more than 10% during intraday trading. But what has triggered this recent rally?

How Did Federal Statements Influence Market Sentiment?

Bitcoin was trading at approximately $60,171 in the afternoon on July 1, reflecting a gain of about 2.7% for the day. The cryptocurrency reached a 24-hour high of $60,474 and dipped to a low of $57,718. This upside can largely be attributed to comments from Federal Reserve Chair Kevin Warsh, who spoke at a central bank forum. He mentioned that the threat of persistent inflation had moderated, and this sentiment was enough to turn investor attention back toward Bitcoin.

Are Inflation Fears Finally Easing?

Warsh's remarks notably included a caveat that inflation growth is still considered elevated, urging that the Fed will not tolerate inflation rates above its 2 percent target. He stated, “We’re going to deliver price stability.” This combination of easing inflation expectations and investor optimism contributed to a rally not only in Bitcoin but also across U.S. stocks as the dollar retreated from a weekly high—a movement that traditionally benefits risky assets like Bitcoin.

Where Do Treasury Stocks Stand?

Interestingly, Bitcoin treasury companies have reported remarkable gains amid this rally. Strategy (MSTR) has seen its stock surge nearly 7.5% during the day and even touched peaks of 13% at a certain point. Meanwhile, Strive (ASST) made headlines by soaring more than 10% and reaching a price of $12.02. Both companies serve as leveraged proxies for Bitcoin, typically amplifying investment swings when compared to the coin itself.

What’s New with Strategy and Strive?

This year has been particularly fruitful for Strive, which has successfully built a treasury exceeding 16,000 BTC and witnessed its stock value climb over 100% in just three months. Earlier this week, Strategy announced a new Digital Credit Capital Framework, which allowed the company to boost its dividend on STRC preferred shares to 12% and authorize share buybacks totaling up to $2 billion. Additionally, they established a $2.55 billion U.S. dollar reserve aimed at covering preferred dividends and debt interest.

One crucial aspect of Strategy’s strategy incorporates a Bitcoin monetization program that enables limited sales of BTC for specific corporate needs, underlining Bitcoin's significance as their primary treasury asset.

What’s Next for Investors?

The return of Bitcoin above the $60,000 level offers a momentary relief in what has otherwise been a challenging year for cryptocurrency investors. Currently, Bitcoin retains a market value around $1.2 trillion, yet it still sits about 30% below its highs from earlier this year and more than $66,000 short of its all-time high of $126,277. Hence, while the market shows signs of recovery, the question remains whether this upward momentum can be sustained.

Key Takeaways

Bitcoin price reclaimed the $60,000 mark, closing at approximately $60,171 on July 1, 2026.
Federal Reserve Chair Kevin Warsh’s statements on inflation positively influenced market sentiment.
Strategy (MSTR) and Strive (ASST) reported intraday gains of over 10%, with Strategy’s stock seeing substantial relative growth.
Strive now holds over 16,000 BTC in treasury and has seen a stock increase of more than 100% in the past three months.
Despite the recent gains, Bitcoin remains significantly below its historical highs, suggesting a cautious outlook for traders.

While the recent rally in Bitcoin price is encouraging, traders should consider watching key market indicators on exchanges like Binance, Bybit, and Bitget for competitive rates and more insights.